Yummi Candles
The Ask.
Yummi Candles recognized the need for a rejuvenation of its antiquated branding strategy. They sought an individual capable of harmonizing all graphic, design, and storytelling components to fortify their public perception across diverse mediums, advertising platforms, and in-store promotional items.
My Role.
• Creative Direction
• Project Management
Deliverables
Identity and Branding Refresh, Promo Video, Corporate Cards + Apparel, Gift Cards, Flagship Store Design + Signage, Responsive E-Commerce Website Design, CPG Design for Multiple Collections
By harnessing every creative asset developed for them throughout an extensive project timeline, Yummi Candles was now equipped with the essential tools to uphold the strength and trajectory of their brand.
The design of the Yummi Candles brand was crafted to facilitate seamless future use. This ensures that any designer or external creative agency can effortlessly pick up where we left off without encountering any obstacles.
